Reorder reminders
Most tools give you one expected date per customer. We work the interval out per product, from your own order history, so the 60-day thing stops getting a 30-day email.
How it worksFor Shopify & WooCommerce · Managed from Hull, UK
They'll run out on Thursday.
We'll be there Wednesday.
We work out when each of your customers actually runs out — per product, from your own order history — and put the reminder in front of them just before it happens. Email, SMS and WhatsApp, written by AI, run by us, on Shopify or WooCommerce.
Taking new stores now, a few at a time. We build WordPress plugins too — they're further down.
The flagship
AI Messaging, managed by us
Reorder reminders first, because that's the part no platform does for you. Then abandoned checkouts, win-backs and the week after delivery — email, SMS and WhatsApp, drafted by AI, checked by us, running on your own store.
- Intervals from your real order history
- AI drafts it, a person checks it
- One opt-out across all three channels
- A report you can check against your own store
One monthly fee, no setup fee, 30 days' notice — quoted once we've looked at your store.
The services
Five jobs you keep meaning to do
Three of them work on your customer list, two on your catalogue. All of them are built inside accounts you already own, so they carry on working whatever happens between us.
Win-back campaigns
Sorting the customers who are merely overdue from the ones who have genuinely gone, and writing to each group differently — including knowing when to stop.
How it worksPost-purchase and reviews
The sequence after the order lands: delivery-timed check-ins, review requests asked at the right moment, and the handoff into the reorder cycle.
How it worksAI product content
Descriptions, alt text and structured data across hundreds or thousands of SKUs, in one consistent voice — written at volume, checked by people.
How it worksShopping feed optimisation
The Google Merchant Center and Meta catalogue feeds most stores set up once and never touch: titles rebuilt, attributes filled in, disapprovals cleared.
How it worksThe plugins
WordPress plugins for the fiddly jobs
Two you can buy today, two still on the drawing board. Whichever waitlist fills up is the one we build next.
Cookie Consent Banner
Consent Mode v2 printed first in the head, GA4 and GTM detection, script blocking, a consent log and automatic updates. Runs on this site and on the live demo.
£10/month or £250 once, up to 5 sites
See the pluginA/B Testing
Split testing that survives full-page caching, records WooCommerce revenue server-side, and refuses to name a winner until the numbers mean something.
£19/month or £190 once, up to 5 sites
See the pluginAccessibility Audit
Find what fails WCAG on your WordPress site, in words you can act on.
Indicative: £15/month or £150 once
Join the waitlistAge Verification
An age gate that works with page caching and does not annoy everyone else.
Indicative: £39 once, up to 5 sites
Join the waitlistJoining a waitlist costs nothing and commits you to nothing.
How we work
Three rules we don't break
Built where you can keep it
Flows live in your own store and your own sending accounts; plugins ship with the exclusions that stop caching and tag managers breaking them. Nothing we build depends on us still being here next year.
Consent comes first, not last
Everything we build assumes UK GDPR and PECR from the start, and we'll tell you what a tool can't do for your legal position — which is the opposite of how compliance software is usually sold.
Honest about the limits
We won't promise you a recovery percentage. We won't mail a cold list to make a month look good. A scanner catches a third of accessibility problems. All of that goes on the page rather than in the small print.
Openable is small on purpose. The person who writes the code is the person who answers your email, which is why we take on a few stores at a time rather than as many as will sign.
Run a Shopify or WooCommerce store?
Tell us about it. We'll look at your order history and reply within two working days — including an honest no.
Register interestJust want the plugins?
Two are ready to buy. For the other two, join the waitlist for whichever you'd actually pay for.
See the plugin